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Customer Journey Mapping Does it Pay to Sell Through Social Media? Content Marketing Foundations Why Content Marketing Is the Key to Success in 2023 Business Body Language: How to Spot a Liar

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Month: December 2022

Customer Journey Mapping

Customer Journey Mapping

Digital Experience, Marketing StrategyDecember 27, 2022December 27, 2022 apedigitalco

Define the happy path for your personas. Why do it? We use journey mapping as an exercise for determining a list of requirements for our

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Does it Pay to Sell Through Social Media?

Does it Pay to Sell Through Social Media?

Advertising, Social Media AdsDecember 24, 2022December 24, 2022 apedigitalco

Social selling refers to businesses and individuals using social media to search, locate, and engage new customers. Social media presents professional opportunities and challenges for

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Content Marketing Foundations

Content Marketing Foundations

Content, Content Marketing, Content StrategyDecember 24, 2022December 24, 2022 apedigitalco

Need some help finding your people? ACCELERATE GROWTH BY DEVELOPING PERSONAS! Start practicing design thinking… what exactly is design thinking? BUYING CENTER: the group of

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Why Content Marketing Is the Key to Success in 2023

Why Content Marketing Is the Key to Success in 2023

Content, Content MarketingDecember 24, 2022December 24, 2022 apedigitalco

Content marketing is a marketing technique for creating and distributing valuable, relevant and consistent content to attract and acquire a clearly defined audience. Its objective

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